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Everything else is changing. Why not your logo?

Everything else is changing. Why not your logo?

By Maria Hileman What’s the #1 item that gets pushed to the bottom of entrepreneurs’ ever-growing to-do lists? Internal rebranding projects. It’s always easier to work in your business than on your business, so updating the company logo … yeah, that can wait....
“State of the Media” Update #4

“State of the Media” Update #4

As part of our Media the Way It Should Be® mantra, Media Bridge is keeping a close watch on Americans’ changing media habits. As we find new data from various media and research organizations, we’ll synthesize it here to help you make smart, informed media-buying...
Top 5 Reasons You Need To Be On TikTok

Top 5 Reasons You Need To Be On TikTok

By Giselle Ugarte It’s no secret: I’m OBSESSED with Tiktok.  I know what you’re thinking,  “Isn’t that just for the kids?” Nope! “No way am I dancing on that thing!” You don’t have to! I don’t. “Come on, another app?” Stick with me here.  “Can you really see a return...
Case Study: EOS® Conference

Case Study: EOS® Conference

Challenge In just six weeks, secure attendance for a previously sold-out conference that was switching from in-person to virtual due to the pandemic. Keep as many existing signups as possible while attracting additional attendees to cover costs and expand reach....
5 Tips For High-Impact Digital Billboards

5 Tips For High-Impact Digital Billboards

Out of Home (OOH) advertising took a big hit with the country’s widespread COVID-19 lockdowns in March and April 2020, but that’s changing. As a recent Apple Mobility Trends Report shows, car traffic might be back to near pre-pandemic levels soon. And as evidenced by...
How to Make Effective & Affordable Videos In The COVID-19 Age

How to Make Effective & Affordable Videos In The COVID-19 Age

This time last year, our video production team was fully immersed in our regular pace: getting on a plane every other week to go film across the country, whether that was working with animal rescue heroes in Texas or chasing golden light on a ranch in the Tetons. We...

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